Moravia to Demo International Growth Strategies for Technology Innovators at The Next Web Conference in Amsterdam
Leading provider of globalization solutions to deliver intelligence and insights into how today’s technology innovators can drive growth in global markets
Brno, Czech Republic – April 25, 2013
Moravia is set to present best practices in international growth and localization during The Next Web Conference in Amsterdam April 25 – 26, and the company will show technology innovators how to maximize their performance in global markets. Moravia is a leading globalization solution provider, enabling companies in the information technology and life sciences industries to successfully enter global markets with high-quality multilingual products.
In order to maximize success, technology companies must evaluate much more than language solutions and accurate translation as they enter new markets.
“Today’s technology innovators are focused on driving accelerated and sustainable growth in a global economy,” said Renato Beninatto, Chief Marketing Officer at Moravia. “Inevitably, businesses ultimately reach growth limits in home markets, making a strategic approach to international market expansion imperative. In order to maximize success, technology companies must evaluate much more than language solutions and accurate translation as they enter new markets.”
By example, preparing software for successful expansion into new markets requires more than accurate translation. At its simplest, software localization requires the extraction of translatable text from source applications, submitting the text for localization and rebuilding the application in any target language. Optimum localization results require effective integration of technical tasks performed by a variety of specialists, including translators, engineers, testers, graphic designers, programmers and project managers.
Moravia experts on international growth and localization strategies for technology companies are scheduled to present at “Startup Demo Desk” during The Next Web Conference on April 25. Conference attendees will gain insights into how they can leverage a strategic approach to localization and language solutions to help drive their international market expansion success.
Moravia is a leading globalization solution provider, enabling companies in the information technology, e-learning, and life sciences industries to enter global markets with high quality multilingual products. Moravia's solutions include localization, product testing, internationalization, multilingual publishing, technical translation, content creation, machine translation, and workflow consulting. Our dedicated testing and engineering solutions help companies succeed with their software and hardware products globally through services including test development, linguistic and functional testing, test automation and software engineering. Moravia Worldwide maintains global headquarters in the Czech Republic and North American headquarters in California, with local offices and production centers in Japan, China, Latin America, Ireland, USA and throughout Europe. To learn more, please visit www.moravia.com.
Europe & APAC
Libor Safar, Marketing Manager
libors (at) moravia.com
Renato Beninatto, Chief Marketing Officer
renatob (at) moravia.com
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